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Lyle McKeany
Lyle McKeany

1.5K Followers

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May 1, 2021

HOW TO WRITE BETTER STORIES IN 4 EASY STEPS

I’ve spent the better part of the past year writing and publishing my newsletter. Over that time, a lot of people have asked me how I do it. They ask questions such as, “How do you consistently write about such vulnerable, personal topics?” or, “What do your writing habits look…

Writing

8 min read

HOW TO WRITE BETTER STORIES IN 4 EASY STEPS
HOW TO WRITE BETTER STORIES IN 4 EASY STEPS
Writing

8 min read


Feb 19, 2021

The Beach

This story was originally published on my Substack publication, Just Enough to Get Me in Trouble. Before diving in, here are a few short details about my family: Em is my daughter. Her full name is Emily, but we mostly call her Em. She’s just over two-and-a-half-years-old and has severe…

Family

6 min read

The Beach
The Beach
Family

6 min read


Oct 3, 2020

How Do I Define Success?

What does success mean anyway? It’s so subjective. Some people look at the size of their bank accounts, while others look at what their progeny are able to achieve. There are lots of different ways to look at it. But if I’m being honest, I’m not asking for anyone else…

Success

5 min read

How Do I Define Success?
How Do I Define Success?
Success

5 min read


Sep 25, 2020

The Hardest Day Of My Life (Part 1)

They say to time the duration of each contraction from when it starts until it ends. At first, the contractions are sporadic and brief then get more regular and long with a shorter amount of time in-between. When they get to 4 minutes apart with a duration of 1 minute…

Short Story

9 min read

The Hardest Day Of My Life (Part 1)
The Hardest Day Of My Life (Part 1)
Short Story

9 min read


Sep 18, 2020

Things Come In Threes

I don’t buy into the “things come in threes” concept. Yet sometimes it feels like they do. But when you examine them, you could fill in the gaps between the three things with a bunch of other things. Things don’t come in threes, they come in ones, you only happen…

Marriage

10 min read

Things Come In Threes
Things Come In Threes
Marriage

10 min read


Sep 10, 2020

I’m a Writer

“I always wanted to be somebody, but now I realize I should have been more specific.” — Lily Tomlin* Today I begin a new journey. In some ways, it’s a familiar journey. I’m officially a writer now. It might sound silly, but it’s important for me to write that down…

Writing

5 min read

I’m a Writer
I’m a Writer
Writing

5 min read


Jun 22, 2016

Is It Worth the Money?

I received a cold email awhile ago from a guy who’s finishing up his undergrad somewhere up in Canada. He had read some of my previous writing. His email essentially boiled down to asking me whether or not Tradecraft (TC) is worth the money, especially since he would effectively be…

Startup

2 min read

Startup

2 min read


May 23, 2016

Morning Pages

I keep hearing and reading about the benefits of writing Morning Pages, and heard it yet again on a Tim Ferriss podcast during my commute this morning. It’s the daily practice of writing (not typing) stream of conscious thoughts on paper, preferably first thing when you wake up. So after…

Writing

2 min read

Morning Pages
Morning Pages
Writing

2 min read


Published in

Marketing And Growth Hacking

·Mar 8, 2016

I’m a Growth Marketer, Should I Work At An Early-Stage or Late-Stage Startup?

Before I dive into my point of view on this topic, let me give you some perspective on what it means to be a growth marketer these days. There are a lot of aspects to growth. Take a look at the list of topics from growthhackers.com: That’s a total of…

Startup

6 min read

I’m a Growth Marketer, Should I Work At An Early-Stage or Late-Stage Startup?
I’m a Growth Marketer, Should I Work At An Early-Stage or Late-Stage Startup?
Startup

6 min read


Oct 16, 2015

Please help us sleep better, Apple

I just bought the latest iPhone 6S last night. It’s an incredible device. I’m not an engineer, but it seems like 3D Touch is an amazing engineering feat. Well done. I just have one beef with you, Apple. It’s a beef I’ve had for a few years now. And it’s…

Apple

1 min read

Apple

1 min read

Lyle McKeany

Lyle McKeany

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